Book publishing and marketing in nigeria

As editing of text progresses, front cover design and initial layout takes place, and sales and marketing of the book begins. The the first three books cassava is publishing in the us. If you love books and youre interested in working in book publishing, you can. What is the history of book publishing in nigeria answers. List of best book publishers in lagos, nigeria, top book publishers in lagos, nigeria, book publishers near me, best book publishers. Nov 20, 2019 careers in editorial, production, sales, publicity, and marketing. Inadequacy of indigenous publishing in the country.

Traditionally, the term refers to the distribution of printed works, such as. Textbook publishing in nigeria ode ninu igbo irunmole by d. We publish and market e books to the world and promote same that the authors can make a living from their. Under our marketing plan, we promote and distribute books ebook and paperback using both physical bookstores and online channels with the sole aim of increasing sales. No matter how good the content of a book is, it wont sell any copies if the cover isnt any good.

Established in 2004, farafina books has become one of nigerias leading independent literary publishers. Book publishing business is a lucrative business that needs a lot of strategic planning to start and a business coach like dayo adetiloye to help you start the implementation. Advantages of indigenous publishing in promoting nigerian history, culture, language and social and economic life. Sons of issachar concepts is a transformational firm that offers strategy, publishing, process management and lifeenhancement services to an elite crop of individuals and corporate establishments. Pathfindaz group ll book publishingmarketing,website design. Book marketing nigeria list of nigeria book marketing companies. Niyi osundare told sunday sun in 2005 that, despite his many awardwinning books and bestsellers, he was yet to reap from the fruit of his labour. The companys head office is located at lantern house, no 1, morrison crescent, off kudirat abiola way, ikeja, lagos. Theres a big difference between selfpublishing a book with the hope of selling a few copies and taking the decisiveand potentially priceystep of hiring a professional publicity firm. Book publishing in nigeria is one of the oldest businesses in the history of the nation. We have an expert in house team that can take care of every aspect of creating your book s. Its imprint lantern books is has become a household name from nigeria to all across west africa. Pdf applying marketing concepts to book publishing in nigeria. January 27, 2020 chukwuma okeke book publishing and marketing, resources 0 comments.

Short series on book publishing and marketing in nigeria. Nigeria shares with other developing countries a variety of problems in providing adequate numbers of highquality books. Below are the points to consider when writing a book. Membership is open to publishers registered as limited liability companies in nigeria that have published a stipulated number of books. Book marketing companies in nigeria add your free listing. By an aspiring author who recognized the need for a simple and effective selfpublishing process, providing. Although listed as distinct stages, parts of these occur concurrently.

Sidomex publishing your no 1 publishing firm in nigeria. Your book on ipad, kindle, nook, sony reader and more. Publishing is the activity of making information, literature, music, software and other content available to the public for sale or for free. We tell a story with your book design that has the readers wanting to flip open the book. On the face of it, nigeria has a vibrant book publishing industry with perhaps. Last year, i selfpublished my first science fiction novel, where the hell is. Unqualified authorpublishers, poor production, inadequate distribution. Book publishers in lagos, nigeria list of book publishers. Maria teresa bonfatti sabbioni has been named marketing officer with the italian trade commission publishing task force, based in chicago. Melrose books and publishing limited is a book publishing company located in abuja, providing services on publishing and marketing of educational books of all levels including novels and other educational. At sidomex publishing, our graphics designers know how to design the most attention grabbing book. Every time someone asks us, was this book really printed here in nigeria.

It was established in 1969 and currently is nigerias leading childrens book publisher. Sons of issachar concepts is a transformational firm that offers strategy, publishing, process management and lifeenhancement. Book marketers also generally oversee online consumer promotion in some houses this falls to the publicity department. This sample book publishing business plan in nigeria can be used for grant applications, bank loans, proposal writing, business concept note, competitions etc. Nigerian book publisher cassava republic is opening shop in the. Book society of nigeria is committed to providing the highest level of customer.

Before the 1914 amalgamation of the diverse peoples on the geographical entity named nigeria, publishing had been in existence some 68 years earlier. Literamed publications nigeria ltd, a leading childrens book publisher in nigeria was incorporated in 1969. Your book marketers did you know more than 1 million books were published last year and. Our main business at learn africa is the publication and marketing of textbooks for the entire gamut of the educational system. Get the book issues in book publishing in nigeria putting the necessary infrastructure in place is a challenge to publishing. The onibonje publishers experience after 50 years iwu juliana james iwu juliana james is a librarian at covenant university, in canaanland, ota, ogun. The study is descriptive and data sourced from secondary sources. Book marketing consultant tim grahl defines your platform as whatever. Focuses on the book publishing industry in nigeria. University press plc in place of oxford university press. Learn africa plc best book publishing company in nigeria.

Top 10 publishing companies in nigeria best book publishers. Skyeford publishing nigeria is the africas global hightech, book publishing, ebook, book printing, author publicity and book marketing firm that carter to authors in africa. Book publishers in nigeria sons of issachar publishing. She comes to the position from a career in academia. How to publish a book in nigeria information guide in nigeria.

A discussion of the advantages of having a welldeveloped indigenous publishing industry follows, along with recommendations for establishing and promoting such an. Careers in editorial, production, sales, publicity, and marketing. How to use social media marketing in nigeria using. A country with authors like prof chinua achebe, prof wole soyinka, chimamanda adichie, the art of publishing in nigeria still has need to find its feet. We will give you a quality ebook design and conversion plus premium formatting. There is a methodology for publishing, marketing and making your book a. How to publish a book in nigeria information guide in.

Five simple ways to promote your selfpublished book. In making sure that this form of art, written art, still stands, i will be sharing with you these five easy steps to publishing a book in nigeria, and im sure it will work anywhere in the world. Problems in providing adequate numbers of highquality books. Problems of the book publishing industry in nigeria.

From production to editorial to sales and marketing, the range of jobs are varied and where you land depends solely. Skyeford publishing publishing, book printing, book. Because of the absence of predetermined qualifications or conditions to be met, book publishing. To create a reading nation, nigerian publishers need to operate within. The study examines the problems of book publishing industry in nigeria as books. Book marketing and publishing in nigeria leaves a lot to be desired. It was july 2010 that the idea to publish a book became more intense. Publishing trends news, opinions, and stats in the changing. Extension publications limited is one of the leading publishing firm situated in abuja, that focuses on development of quality books of all levels of education ranging from nursery, primary, secondary and tertiary.

Unqualified authorpublishers, poor production, inadequate distribution, and lack of capital are all evident. At sidomex publishing, our graphics designers know how to design the most attention grabbing book covers. Online publishers in nigeria digital publishing in nigeria. Because of the absence of predetermined qualifications or conditions to be met, book publishing is one of the most unregulated industries in nigeria. All you require to become a publisher is to erect a signpost outside your office or residence. Supporting education in africa through publication and marketing of textbooks for the entire gamut of the educational system. How a selfpublished author sold 10,000 books thisdaylive. Based in the heart of lagos, were passionate about what we do. Its imprint, lantern books, is a household name in nigeria and west africa. Welcome to harmony publishing, here we are covering a series of blogs on book publishing and especially marketing in nigeria. Aug 20, 2010 established in 2004, farafina books has become one of nigerias leading independent literary publishers.

Literamed has in its stable over 400 titles of books all widely accepted in nigerian schools. Cathy cadek, director of mass marketing at readerlink, has retired from the company as of may 1. Literamed publications nigeria limited lagos, nigeria. Publiseer is a digital publishing platform for african authors and artists. With 24 titles on its list including the work of chimamanda ngozi adichie the company is leading a revolution in the movement to publish books by africans for africans. Issues like poor financing, government regulation, poor reading culture, piracy and dearth of expertise were interrogated. Jun 03, 2015 introduction book publishing in nigeria is essentially private and unregulated nigerian publishers association the main professional body for book publishers was established in 1965. Pathfindaz group ll book publishingmarketing,website design at its best pathfindaz group is an all round media and marketing company that is providing business solutions to diverse class of individuals and organizations.

Publishing trends news, opinions, and stats in the. Before the 1914 amalgamation of the diverse peoples on the geographical entity named nigeria, publishing. The onibonje publishers experience after 50 years iwu juliana james iwu juliana james is a librarian at covenant university, in canaanland, ota, ogun state, nigeria. In general, the function of a book marketing department in a traditional publishing house is to help the various sales departments get your book in front of bookstore buyers, book distributors and other channels, to make sure your book is available and ideally displayed and promoted through them to the consumer public. How a boutique nigerian book publisher is breaking into the us market. Jun 25, 2019 in general, the function of a book marketing department in a traditional publishing house is to help the various sales departments get your book in front of bookstore buyers, book distributors and other channels, to make sure your book is available and ideally displayed and promoted through them to the consumer public. Problems and prospects of book publishing in nigeria. Book publishers in nigeria list of book publishers nigeria. The publishing process includes creation, acquisition, copy editing, production, printing and its electronic equivalents, marketing, and distribution.

The study examines the problems of book publishing industry in nigeria as books are effective medium of communication for intellectualism. Global plus publishing ltd is a print shop situated in lagos, offering services on book publishing, magazine printing, promotional material and excellent delivery. Publishing in nigeria from the aspect of the nonindigenous publishing house. By an aspiring author who recognized the need for a simple and effective self publishing process, providing premier book publishing and marketing services to authors. In general, the function of a book marketing department in a traditional publishing house is to help the various sales departments get your book in front of bookstore buyers, book distributors and. Issues like poor financing, government regulation, poor reading. Melrose books and publishing limited is a book publishing company located in abuja, providing services on publishing and marketing of educational books of all levels including novels and other educational materials. Concepts is lagosbased digital publishing and book publishers in nigeria. Introduction book publishing in nigeria is essentially private and unregulated nigerian publishers association the main professional body for book publishers was established in 1965. Book publishing in nigeria is essentially a private sector affair. Book publishing in nigeria has gone electronic as educational books make up 60% of books that can be published in nigeria, in comparison with other books. Book society of nigeria helps writers become published authors with a presence in the market. This sample book publishing business plan in nigeria can be used for grant applications, bank loans, proposal.

Our offline distribution covers all 36 states of the federation nigeria and we capture the global market using the most popular online bookstores. Lagos 16 alhaji ajala street orile igamu lagos state. Evangel publisher is one of the leading christian publishing firms in nigeria. With 24 titles on its list including the work of chimamanda ngozi adichie the. If you love books and youre interested in working in book publishing, you can choose from a number of available jobs.